This is Part 2 of a series on how to start a non-profit: although, some info is applicable to for-profits as well! Feel free to refer back to Part 1 of this series {Here} before getting started! In this post, I'll explain what vision, mission, values, and differentiators are. I've also provided examples of each from an organization that I've always admired: The Rock Church in San Diego (sdrock.com). Vision Your vision is a description (about one sentence) of what the world would look …